Product Idea Pitch & Workshop

For Walmart “As Seen On TV” Shelves

AGENDA

Need more info?

Want Detailed information?    Carrie Jeske’s book is on Amazon.

Print | Audio | E-Book .        ORDER Here.

Inventors – Connect to a local group for advance your ideas forward.   Meetups in Las Vegas:

Vegas Inventors: Product Developers Group

CEOSpace Las Vegas

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AGENDA

• As Seen on TV Shelf Space Overview & Product Criteria

• Types of Prototypes & When To Use Them

• How to Submit Ideas & Product Scouting

• Pitch Your Own Product Idea.

  • (3-minute pitch with 3-minute review feedback. Bring a handmade prototype or market ready product. No patent required. NDA’s available.)

NEED MORE INFO?

Carrie Jeske is a direct licensee looking for new concept and market ready products for the “As Seen On TV” industry.  In this workshop, you’ll learn how to license your product, with or without a patent, using a well-made prototype and smart phone demo video.

Will It Launch pays full inventor royalties and finders fees.

Successful product rollouts on TV include:  Magic Mesh, Windshield Wonder, RotoClipper, Easy View HD, My Fun Fish, Get Up And Go Cain, 60 Second Salad – which went viral.

Carrie Jeske Introduction Video

(Video Link) https://youtu.be/IIqtpQDF7Vk

Carrie Jeske Book on Amazon.   Audio | Print | E-book

BUY NOW Button (Link)

https://www.amazon.com/Sell-Crowdfunding-Products-Kickstarter-Indiegogo/dp/1520786557

(Video Link)

https://youtu.be/HhDjiQ07Iks

To connect with Carrie Jeske contact:

Inventive Ideas, Inc.              non-TV product ideas.

Will It Launch                        “As Seen On TV” and DRTV product ideas.

Inventors Council in Louisville Kentucky – Carrie Jeske Reviews Products for TV.  Jeske is presenting at both Inventors Council Central Kentucky in Lexington and the Inventors Council in Louisville.  These groups make up the Inventors Network KT, a group of successful inventors and entrepreneurs.

See group info at:

http://kyinventors.org/

KYInventors.org
Facebook.com/kyinventors
Twitter.com/kyinventors
Linkedin.com/company/kyinventors
Youtube.com/user/InventorsCouncil
flickr.com/photos/inventky

Mailing Address:
4101 Tates Creek Centre Dr #150-143
Lexington KY 40517
(859) 201-1311

Lexington Meeting Location:
3000 James Blake Dr, 2nd Floor
Lexington KY 40509

Louisville Meeting Location:
SW Regional Library Auditorium
9725 Dixie Hwy
Louisville KY 40272

Prepare To Pitch Your Product

To Purchase Carrie Jeske’s book on Amazon in audio, paper or ebook click:

Let’s Connect:
FACEBOOK   LINKEDIN    YOUTUBE   TWITTER

Co-Invent & Learn Our Process Via Live Video
Join the Inventing Workshop Online. www.InventingWorkshop.com A nonprofit I support. Use coupon code “Inventing” for 50% off.

Get “As Seen On TV” Licensing Help
http://www.willitlaunch.com/blog

Join My Product Scout Team
Earn finder’s fees up to $100,000 per product by simply connecting me to the next winner.

Submit your ideas here.

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Meet Carrie Jeske on June 10 at 10 am in Chicago, IL.  Carrie shares insider secrets to get ideas on the As Seen on TV shelf space at Walmart and everywhere.

Carrie Jeske is a direct licensee in the Direct Response industry, paying full inventor royalties, through Will It Launch.  No patent is required. You just need a simple hand-made prototype to explain the unique benefits and problem solved by your invention. Market ready products launch at lightning speed.  Products in stores now are Get Up And Go Cane, RotoClipper, and My Fun Fish.

Carrie’s connections in other distribution channels is vast. Through Inventive Ideas, Carrie Jeske manages a team of licensing agents that work to secure distribution agreements and license filed patents.  Successful products include SportsShade Canopy Awning, The Perfect Party Chair and Attach-A-Vac.

Prepare in advance by reading Carrie Jeske’s new book, “Create New Products As Seen On TV” on Amazon.  Online reviews appreciated.

Carrie Jeske is active on these social networks:  FACEBOOK      LINKEDIN        YOUTUBE       TWITTER

Join Carrie Jeske Online

 InventingWorkshop.com

ORDER HERE

The Chicago Inventors Organization’s (CIO) vision includes being the premier provider of positive, affordable, credible resources to inventors whose products range across all markets including digital apps. Recognized by the US Patent and Trademark Office, our organization is the only organization of its kind in the Chicagoland area. Our previous Conferences have been attended by more than 2,000 people with presenters from Los Angeles, New Jersey, Philadelphia and Chicago. We are building on the tremendous energy of monthly meetings, boot camps, weekly member meetings and our new home at the BLUE 1647 Tech Innovation Center as we enhance the diversity of the inventor base developed over the last ten years.

As a 501(c)(3) non-profit organization based in Chicago, we provide underserved independent inventors and innovators with the required resources to bring their inventions to fruition. Inventor development is facilitated through providing foundational knowledge and entrepreneurial skill sets to help inventors learn to achieve their goals profitably. We guide and encourage each member to acquire, at the very least, a patent, copyright/trademark protection, a prototype or drawing of their concept, and a business and marketing plan. The need is vast in that the underserved inventor and entrepreneur is typically left to fend for him or herself without the financial means to accomplish his/her goals. Inventors are left to identify many items such as:

• Where do I start?
• Who do I contact to start the patent process?
• Do I need a patent, trademark or copyright? If so, what are the specifics of each?
• How do I find a manufacturer and develop cost projections, pricing, etc? and
• How do I get into the big box stores?

We keep inventors on the right track with monthly educational meetings featuring industry expert guest speakers and entrepreneurial skill set workshops. The CIO is the only organization of its kind in the state of Illinois providing access to the untapped talent which is needed to fuel the engine that is driving innovation in the state of Illinois as well as creating jobs and state revenues.

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How does the Intellectual Property remain mine from the time I submitted to the time that it is made public and needs IP protection?

Short Answer?

Use non-disclosure agreements (NDA’s), term sheets and modification/improvements clauses in contracts.   Pick your partners wisely.

On My Soapbox…

We count the product owner to be the inventor.  Since we don’t require patents, we just use the product name, which is generally descriptive.     Also, our company has a  good track record.   We work to be “inventor friendly”.    I’ve headed up inventor groups that grew to 1,500 and post videos and free educational material to put people at ease because we want good ideas.    Here’s a playlist of good I.P. insights.   

I’ve launched my own products successfully, but it’s hard work and not as profitable as people perceive because of the high cost of doing business.    When I joined forces with the people at WIL, it was because of their integrity and ability.   I knew we needed to be transparent to gain inventors trust and that’s my role.   

Our appetite for products is so great and the upside so high, that we need inventors thinking and creating product concepts.    Most products fail.  Consumers simply won’t buy them in large enough scale to be worth the effort.     When we develop out a winner, it’s actually more fun to share the wealth, as a team; enjoying the journey together. 

That said, I’m constantly educating inventors on royalty rate verses financial risk on the company side to develop an item out, and the importance of being nice and reasonable.  Inventors often over estimate the value of their  initial concept and some can be “difficult to work with” because of that over estimation, greed, pride or misguided skill arrogance.      We’ve realized our time is the most valuable resource we have since it’s cannot be recouped no matter how much money we make.    Time is a limited resource.   Being able to choose whom we work with is a pleasant benefit. 

The Truth Is!

I enjoy long term relationships of trust.    The hard truth…. If any company wants to design around a product, they can.    When inventors post products on crowd funding sites or DIY networks, they actually end up exposing market problems and solutions that companies take notice of, then invent better, totally unique, product solutions on their own.

Bottom line…. It comes down to contract clauses and language that protect you from invention modifications, but more then that, it comes down to people and trust.    Court battles rarely end in the inventors favor.   Choose your partners wisely and if a big bad company comes knocking…. Have someone like WIL on your side, take their deal and say “thank you”; or prepare to compete with them in the open market.

As for me, I give information for free and make money only when products sell.   In return, I hope for “First Look” and 120 days to develop out a product before pray & spraying it to every Tom, Dick and Harry.  

See you on the shelves,

Carrie Jeske

816-255-4600

carrie@willitlaunch.com

If you’re into social networking, please connect with me on:

FACEBOOK      LINKEDIN        YOUTUBE       TWITTER

For submission info, send your ideas to me directly and checkout these instruction links: 

http://www.willitlaunch.com/inventors-corner/

For Patent or patent pending, non ASOTV inventions see:

www.InventiveIdeas.com

To download this article:

How does the Intellectual Property remain mine from the time I submitted to the time that it is made public and needs IP protection

intellectual property

The post How does the Intellectual Property (IP) remain mine? appeared first on Inventive Ideas, LLC.

So many inventors spend hours of time, money and energy worrying about the wrong things.     

I’m talking about Manufacturing, Warehousing and Order Fulfillment. 

 To launch a new product successfully these things are important.

However, they are not the most important considerations and often take care of themselves once you have a product consumers want to buy.

Winning As Seen On TV (ASOTV) products are not rocket science.  The materials and components tend to be simple.  This makes making molds and product design much faster.   In addition, the relationships between manufacture and marketer are long standing and maximize speed.

Materials management and economies of scale is easy.    Inventors need not worry about the production of the product, unless they want to.

Likewise, warehousing is not an issue.   Our partners, strategic allies and service providers have all the space needed and are well equipped to handle storage, as well as just in time inventory demands.     Order fulfillment is handled by professional and reputable partners who are fully equipped to take and manage millions of products a year, both direct to consumer and wholesale to mass market retailers such as Walmart, CVS, Walgreens, Bed, Bath & Beyond and more.

Dont Waste Time On Manufacturing!

Inventors often waste valuable time and energy pouring over the methods and cost of manufacturing, warehousing and order fulfillment.  

When done right, the costs of these important steps is a zero sum expenses since consumer purchases, along with shipping and handling costs are covered with each order taken. 

Plus, for products in the As Seen On TV category run in short form (120 second) tv commercials.

The retail price point is rarely over $39.95 so a quick look at materials from an experienced eye can usually ballpark costs quickly.

What inventors should spend the majority of their time, energy, talent and money on, is coming up with a solid marketing pitch. Really taking time to gain critical product feedback from non biased consumers and working to narrow exclusive benefits that spark a purchase is the second most important task of the inventor.  

Of course, the first is actually inventing the product, but that’s debatable since good marketing has skyrocketed.

Many products otherwise sitting with average sales on store shelves and in catalogs.    

Consider Magic Mesh, a product selling in Australian direct mail catalogs.

For two years prier to Will It Launch discovering the magic of the magnetic click, click, click to ignite consumer orders.  

Even today, with knock-offs everywhere, the product continues to break records. 

In the ASOTV category, the inventor goal is a successful market viability test.    Finding a product that solves a problem consumers are willing to pay to solve takes creativity.    Discovering a “Wow” factor or creating something visually appealing that inspires interest is the goal.  

 The more the inventor can do to learn these techniques and add sizzle to their pitch, the better.    Get that right, and everything else will take care of itself.

See you on the shelves,

Carrie Jeske

www.WillItLaunch.com

©2015 Jeske.   All rights reserved.  For reprint rights contact Carrie Jeske at carrie@inventiveideas.com

The post Don’t Worry About The Wrong Things (manufacturing, warehouse, order fulfillment) appeared first on Inventive Ideas, LLC.

Many topics were discussed and the conference was a great success.     In this clip, Carrie askes John to comment on the As Seen on TV (ASOTV) distribution channel and patentablity.

John Calvert, USPTO interview by Carrie Jeske

Since this interview John Calvert has taken over as president of the United Inventors Association (UIA).   He is taking the direction more toward educating about patents, as one would expect.    The United Inventors Association is a group that’s biggest value comes in the directory of Inventor Clubs around the country.

So if you are not in an inventor club, find one or star one.   Participating with like minded, positive people will increase your chance of success.

So there are many positive people to help with your start up venture or new product idea.   John Calvert or other team members can help or contact Carrie Jeske.

Social networking is another good opportunity to find and connect with trustworthy people.

So i’ve posted many videos on my YouTube channel to help you learn, grow and profit from your ideas.

So if you have a good product idea give me first look to evaluate your product and see it to success.

If you’re into social networking, please connect with me on:

FACEBOOK      LINKEDIN        YOUTUBE       TWITTER

Carrie Jeske

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